College of Arts & Sciences Media & Journalism

Undergraduate

We Offer

Specialization Areas

  • Journalism
    The journalism specialization prepares students to become journalists. Students learn to research, write, and present stories in a multiplatform media market. The department requires students to learn print, broadcast and online journalism skills. Later, students can concentrate in one area if they wish.  USD has excellent facilities for studying journalism. It is the home of the Al Neuharth Center for Excellence in Journalism and the weekly newspaper The Volante, Coyote News, KYOT-TV, and Coyote Radio (KAOR-FM). The department has an excellent audio and video production facility for the study of broadcast journalism.

    Journalism Specialization Requirements
  • Strategic Communication (Advertising & Public Relations)
    The Department of Media & Journalism prepares individuals for successful careers in Advertising and Public Relations. There are Strategic Communication careers at AD/PR agencies, in healthcare, universities, government, and a variety of other business and non-profit organizations. Students use Media & Journalism's state of the art facilities to create graphic materials, plan campaigns, and prepare press releases and multiplatform content. Coyote Creative is the student creative agency in which students produce commercials, public service announcements and promotional campaigns.

    Strategic Communication Specialization Requirements

Internships

Internships provide students with opportunities to gain professional-level media experience in real-world environments under the supervision of professional practitioners.  Internships are a necessary and rewarding part of the curriculum. 

Requirements Needed to be Eligible for Credit

Scholarships

We offer a variety of Scholarships, generally reserved for majors accepted into the department.  Scholarship qualifications vary depending on the field of study, and applications and criteria are available by emailing us at cmj@usd.edu.