Amro Maher

Amro Maher

Assistant Professor

BEACOM SCHOOL OF BUSINESS

Beacom Hall

Phone: (605) 658-6517

Email: Amro.Maher@usd.edu

Teaching Interests:

1. Consumer behavior 2.Services marketing 3. Marketing research


Education:

  • Ph D, Business Administration, Old Dominion University, 2008
  • Ph D, Business Administration (Marketing), Old Dominion University, 2008
  • MBA, University of Massachusetts at Dartmouth, 2001

Licensures and Certifications:

  • Teaching Using the Case Study Teaching Method, Harvard Business Publishing

Publications:

Citations listed below are presented in a standardized, modified format for display purposes only. They do not necessarily reflect the preferred style and conventions of the faculty member or discipline.

  • Maher, Amro, and Elsharnouby, Tamer H.. Other-consumer ethnocentrism: Examining consumers' perceptions of other consumers in intercultural services encounters. Vol. 28. American Marketing Association , 2017.
  • Ghantous, Nabil, and Maher, Amro. Approach and avoidance in intercultural service encounters: The role of other consumers. European Marketing Academy (EMAC), 2017.
  • Maher, Amro, Aljafari, Abdullah M., and Maher, Ahmed. The Perceived Threats from Migrants and their Effects on Government Service Equality, 55-71. Vol. 30, Iss. 2. Journal of Global Marketing, 2017. (DOI: 10.1080/08911762.2017.1279701)
  • Taute, Harry A., Sierra, Jeremy J., Carter, Larry L., and Maher, Amro. A sequential process of brand tribalism, brand pride and brand attitude to explain purchase intention: a cross-continent replication study, 239-250. Vol. 26, Iss. 3. Journal or Product and Brand Management, 2017. (DOI: 10.1108/JPBM-08-2016-1289)
  • Maher, Amro, and Singhapakdi, Anusorn. The effect of the moral failure of a foreign brand on competing brands, 903-922. Vol. 51, Iss. 5-6. European Journal of Marketing, 2017. (DOI: 10.1108/EJM-07-2015-0410)
  • Maher, Amro. Anxiety about cultural dilution and adoption of a global lifestyle. World Marketing Congress, 2015.
  • Maher, Amro. The Impact of Positive Emotions on Products from a Country Inflicted with a Natural Disaster. Australia and New Zealand Marketing Academy, 2015.
  • Maher, Amro, and Benarfa, Olfa. The perceived threats from Immigrants and their effects on Government Services Equality, 52. Academy of International Business, 2014.
  • Maher, Amro, and Sobh, Rana. The Role of Collective Angst During and After Service Failure,, 223-232. Vol. 28, Iss. 3. Journal of Services Marketing, 2014.
  • Maher, Amro. Modeling the Effects of an International Crisis on Brand Equity, 74-84. Vol. 27, Iss. 2. Journal of Global Marketing, 2014. (DOI: 10.1080/08911762.2013.852647)
  • Maher, Amro. Assessing Consumers' Willingness to Buy Foreign Goods: An Integrative Modeling Approach, 23. Vol. 6, Iss. 3. International Journal of Marketing Studies, 2014.
  • Carter, Larry L., and Maher, Amro. Assessing Consumers' Willingness to Buy Foreign Goods: An Integrative Modeling Approach. Vol. 6, Iss. 3. International Journal of Marketing Studies, 2014. (DOI: 10.5539/ijms.v6n3p23)
  • Maher, Amro. Consumer Reactions in Cross-Cultural Service Failure. Society of Marketing Advances, 2013.
  • Maher, Amro. Marketing's Accountability and Internal Legitimacy: Implications for Firm Performance,, 1576-1582. Vol. 65, Iss. 11. Journal of Business Research, 2012.
  • Sobh, Rana, Maher, Amro, and Soltan, Khaled. Readings of Global Appeal Ads By Young Women in The Arabian Gulf. European Marketing Academy Conference Proceedings, 2012.
  • Maher, Amro. The effect of a Muslim Endorsement on Non-Muslim's Attitudes and Purchase Intentions. Academy of Marketing Science Annual conference, 2012.
  • Maher, Amro. How do consumers react to service failure when they are a minority in their own country. United States: Society of Marketing Advances Annual Conference, 2011.
  • Maher, Amro, and Carter, Larry L.. The affective and cognitive components of country image, 559-580. Vol. 28, Iss. 6. International Marketing Review, 2011. (DOI: 10.1108/02651331111181411)
  • Maher, Amro. The Affective and Cognitive Components of Country Image: Perceptions of American Products in Kuwait,, 559-580. Vol. 28, Iss. 6. International Marketing Review, 2011.
  • Maher, Amro. International consumer admiration and the persistence of animosity, 414-424. Vol. 27, Iss. 6. USA: Journal of Consumer Marketing, 2010.
  • Maher, Amro. The Impact of Collective Guilt on the Preference for Japanese Products, 135-148. Vol. 20, Iss. 2. South Korea: Journal of the Global Academy of Marketing Science, 2010.
  • Maher, Amro. Animosity, Subjective Norms and Anticipated Emotions during an International Crises, 630-651. Vol. 27, Iss. 6. International Marketing Review, 2010.
  • Maher, Amro, and Maher, Ahmed. International Consumer Admiration: An Extension of the International Animosity Model. In Developments in Marketing Science: Proceedings of the Academy of Marketing Science, 279-279. Springer International Publishing, 2010. (DOI: 10.1007/978-3-319-18687-0_106)
  • Ghantous, and Ghantous, Nabil. When does uncertainty avoidance promote customer-to-customer intercultural service encounters?, 19. Emerald: International Marketing Review. (DOI: https://doi.org/10.1108/IMR-09-2017-0178)
  • Shaaban, Khaled, and Maher, Amro. The Effect of Vehicle Safety Recalls on the Perception Towards Other Vehicles from the Same Country of Origin. In The Effect of Vehicle Safety Recalls on the Perception Towards Other Vehicles from the Same Country of Origin. Journal of Traffic and Transportation Engineering (English Edition).
  • Elsharnouby, Tamer H., and Maher, Amro. Consumer acculturation of indigenous minority consumers to a multicultural expatriate population. Academy of Marketing (Conference proceedings).
  • Maher, Amro, and Singhapakdi, Anusorn. The Effect of Moral Failure of a Foreign Brand on Competing Brands. Vol. 51, Iss. 5/6. Emerald Group Publishing.
  • Elsharnouby, Tamer H., and Maher, Amro. Consumer acculturation of indigenous minority community to a multicultural expatriate population. Academy of Marketing Science.
  • Maher, Amro, and Elsharnouby, Tamer H.. Service Ethnocentrism: A Conceptual Model. Academy of Marketing Science.
  • Maher, Amro. Readings of Global Appeal Ads by Young Women in The Arabian Gulf. NA: European Marketing Academy 42nd Annual Conference.
  • Maher, Amro. The Impact of Moral Identity on Country of Origin Perceptions. USA: Society of Marketing Advances 2012 Proceedings.

Awards and Honors:

  • CBE teaching award, College of Business and Economics, Qatar university, 2012

Presentations:

  • Maher, Amro. Interactive Learning Using a Team Based Approach: Experiences From the CBE.
  • Maher, Amro. Improving Students' Presentation Skills, on the 19th and 21st.