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Beacom School of Business Marketing Student Organization Earns Top Honors at Regional Conference

VERMILLION, S.D. – The students of Pi Sigma Epsilon at the University of South Dakota Beacom School of Business took home several top prizes at the Midwest Regional Conference in Cedar Rapids, Iowa.

Sixteen students and two faculty advisors of the marketing student organization Pi Sigma Epsilon attended the Midwest Regional Conference. Students attended career development workshops and training sessions, as well as competed in three events: Speakers Competition, Marketing Case Competition and Pro-Am Sell-A-Thon.

This year, USD competed and excelled in each of the three competitions:

  • Jacob Smith (Yankton, South Dakota) - First place, Pro-Am Sell-A-Thon)
  • Eli Richards (Mobridge, South Dakota) - Second place, Pro-Am Sell-A-Thon)
  • Rachel Schwans (Salem, South Dakota) - Third place, Pro-Am Sell-A-Thon)
  • Hannah Johnson (Tea, South Dakota), Jacob Rudenick (Minnesota), Chase Vogt (Yankton, South Dakota) – Top 20, Pro-Am Sell-A-Thon
  • Saeed Dabbour (Jordan) - Fourth place, Marketing Case Competition
  • Kelsey Frost (Brandon, South Dakota) - Fifth place, Speakers Competition

“Not only was this our third year of having a USD student place first in the Sell-A-Thon competition, but we occupied the top three spots,” said faculty advisor and associate professor of marketing Rand Wergin, Ph.D. “Our chapter’s success is due much in part to their hard work and preparation for these competitions as an organization.”

Pi Sigma Epsilon is a professional marketing fraternity that brings theory and practice together. Students of any major may join alumni, educators and practitioners in a nationwide network of marketing opportunities and resources.

Pi Sigma Epsilon students and Beacom School of Business professors standing together in a group.

Pictured left to right, Professor Rand Wergin, Remy Derochie, Hannah Johnson (front), Jimmy Burma (back), Aaron Farr, Eli Richards, Jacob Rudenick, Jacob Smith, Rachel Schwans (front), Nate Hein (back), Chase Vogt (front), Cooper Chwialkowski (back), Emma Greiner, Saeed Dabbour, Bailey Zimmerman (front), William Updike (back), Kelsea Kiene PSE Committee Chair, Kelsey Frost, Professor Liz Manser Payne.


USD's Beacom School of Business was established in 1927 and has been accredited by the Association to Advance Collegiate Schools of Business (AACSB) since 1949. The leading business school in the region, Beacom’s programs are consistently ranked among the top business schools in the nation by Princeton Review, U.S. News & World Report and others for its high-quality learning experience, student success, affordability, and high-caliber of faculty and students. Whether a student chooses face-to-face or online courses, Beacom’s programs emphasize real-world experience through professional organizations, quality internships and capstone projects.


Founded in 1862 and the first university in the Dakotas, the University of South Dakota is the only public liberal arts university in the state, with 202 undergraduate and 84 graduate programs in the College of Arts & Sciences, School of Education, Knudson School of Law, Sanford School of Medicine, School of Health Sciences, Beacom School of Business and College of Fine Arts. With an enrollment of nearly 10,000 students and more than 400 faculty, USD has a 16:1 student/faculty ratio, and it ranks among the best in academics and affordability. USD’s 18 athletic programs compete at the NCAA Division I level.


Hanna DeLange
USD News