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Taylor Staab

Hear what Taylor has to say about about the sport marketing & media program.

We will prepare you for a career in the sport marketing and media industry.

Our interdisciplinary program focuses on media skills with business and sport communication components. New media technology and marketing skills are combined to meet the demands of a changing marketplace.

The sport marketing and media program will prepare you for a career in:

  • Sport marketing
  • Collegiate sports information
  • Advertising
  • Public relations
  • Social media marketing
  • Arena and sports facility management
  • Sport analytics
  • Sports media outlets

You will choose from courses in the Departments of Media & Journalism, Beacom School of Business marketing program, School of Education kinesiology and sport management program and the Department of Communication Studies.

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Four-Year Program Guides